39% of Australians
have moved in the past five years*
Sensis Data Solutions
Sensis Data Solutions
Harness the potential of data to achieve your business goals
A clean, accurate and enhanced customer database makes a huge difference to your marketing ROI – allowing you to deliver the right message to the right prospect or customer, at the right time.
Unfortunately, with people’s details frequently changing, it doesn’t take long for data to become outdated. Ensuring your database is free from errors and inconsistencies is a constant battle, but one we can help you win.
At Sensis Data Solutions, we offer a range of intelligent, easy to use tools to help businesses achieve their goals through accurate and up-to-date data. We provide data cleansing and verification, market segmentation, consumer information, data consultation and more.
Did you know?
10% of emails
in the average database are wrong**
There are 30,000
phone number changes each day***
Reference:
*ABS Census of Population and Housing: Reflecting Australia - Stories from the Census, 2016
**Based on average of all jobs run FY18-19, Sensis internal reporting
***Sensis internal reporting, July 2019
Our leading products
Validate and correct data on the spot as it’s entered live into your system.
Cleanse all your data in one go and check data quality any time.
Understand and target your customers with psychographic and behavioral segmentation.
Our exclusive access to the Yellow and White Pages, as well as business and consumer data records means we provide premium data sources you can rely on.
We also have a range of other products that help with data quality, customer insights and customer connections. Click here to view our full product suite.
We also have a range of other products that help with data quality, customer insights and customer connections. Click here to view our full product suite.
Keen to know more about how we can help?
Visit our Sensis Data Solutions site and arrange to talk to one of our data experts.
Top FAQs
How do you validate data?
We use MacroMatch and TotalCheck to run checks on your data, pulling out any details that aren’t right, and replacing them with the correct information.
How do I receive data once you've washed it?
We can return data in a file, or better still, integrate it into your system for you.
How does Roy Morgan’s Helix Personas combine with data validation?
Roy Morgan and Sensis Data Solutions are bringing customer databases to life. As specialists in data quality and enrichment, Sensis Data Solutions connect Australian businesses with their customers via valid and up-to-date information. By combining demographic data with Roy Morgan’s Helix Personas psychographic information, clients can gain a more comprehensive view of their customer database, helping them create precisely targeted marketing campaigns.
We’ve created the option to integrate Helix Personas into both TotalCheck and MacroMatch. It’s a great investment that will boost the value of your database, allowing you to understand customers on a deeper level.
We’ve created the option to integrate Helix Personas into both TotalCheck and MacroMatch. It’s a great investment that will boost the value of your database, allowing you to understand customers on a deeper level.
How can psychographic data help me?
Roy Morgan’s Helix Personas works with a wide range of businesses, both big and small, for applications that include things like media planning, customer and prospect locations, look-a-like targeting, data integration, crafting your message, product development etc.
Where can I get more information?
Visit sensisdata.com.au
to find out more and request a call. Or, if you’d like to talk sooner, just call 1800 033 807.